How "The Hunger Games" Uses You to Advertise - YouTube FRONTLINE PBS | Official

Subscribe on YouTube: http://bit.ly/1BycsJW "Every bit of it is being manipulated": The viral success of the Jennifer Lawrence films is the result of a careful corporate strategy. The key: turning fans into a promotional machine. This video is excerpted from "Generation Like": http://www.pbs.org/wgbh/pages/frontli... Twitter: https://twitter.com/frontlinepbs Facebook: https://www.facebook.com/frontline Google+: https://plus.google.com/+frontline/posts FRONTLINE is streaming more than 170 films online, for free here: http://to.pbs.org/hxRvQP Funding for FRONTLINE's YouTube channel is provided by the Knight Foundation. FRONTLINE is made possible by PBS and CPB. Major support is provided by The John D. and Catherine T. MacArthur Foundation. Additional support is provided by the Park Foundation, the Ford Foundation, the Wyncote Foundation and Jon and Jo Ann Hagler on behalf of the Jon L. Hagler Foundation.

How "The Hunger Games" Uses You to Advertise - YouTube
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News & Politics	Upload TimePublished on 25 Nov 2014

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